Department: Marketing
Location: VS Hospitals
Designation: Marketing Manager
Experience: 3–7 Years
Industry: Healthcare / Hospitals
Department: Marketing
Location: VS Hospitals
Designation: Marketing Executive
Experience: 1–3 Years
Industry: Healthcare / Hospital
Contact - 9884371616
Job Summary
We are looking for a proactive and target-oriented Marketing Executive to support the hospital's marketing activities, increase patient referrals, promote hospital services, and develop relationships with doctors, clinics, corporates, and other referral sources.
Key Responsibilities
- Conduct field visits to doctors, clinics, corporates, and referral partners.
- Promote hospital services and facilities to potential referral sources.
- Develop and maintain good relationships with doctors and healthcare professionals.
- Generate leads and improve patient referrals and hospital footfall.
- Support health camps, awareness programs, and promotional activities.
- Coordinate with internal departments for marketing campaigns and events.
- Assist with digital marketing and social media promotional activities.
- Identify new business and referral opportunities in the local market.
- Monitor competitor activities and market trends.
- Maintain daily visit reports, lead details, referral data, and follow-up records.
- Follow up with referral sources and prospective patients where required.
- Achieve assigned monthly marketing and business targets.
- Prepare regular reports and share updates with the Marketing Manager/Management.
Required Skills
- Good communication and interpersonal skills.
- Strong networking and relationship-building skills.
- Good presentation and negotiation skills.
- Target-oriented approach.
- Willingness to travel for field visits.
- Basic knowledge of digital marketing and social media.
- Good knowledge of the local market is preferred.
Qualification
Any Graduate / MBA or PGDM in Marketing preferred.
Experience
1–3 years of experience, preferably in hospital/healthcare marketing, sales, business development, or a related field.
Preferred
- Experience in hospital/healthcare marketing is an added advantage.
- Candidates with good local doctor/referral networks will be preferred.
- Two-wheeler and valid driving licence preferred.
Job Summary
We are looking for an experienced and result-oriented Marketing Manager to develop and execute marketing strategies that increase hospital visibility, patient footfall, brand awareness, and business growth.
Key Responsibilities
- Develop and implement marketing strategies and campaigns for the hospital.
- Plan and execute digital and offline marketing activities.
- Build relationships with doctors, clinics, corporates, insurance companies, and other referral partners.
- Identify new business and referral opportunities to increase patient inflow.
- Coordinate with doctors and internal departments for marketing initiatives.
- Manage social media, online promotions, and hospital branding activities.
- Conduct health camps, awareness programs, corporate tie-ups, and promotional events.
- Monitor competitors, market trends, and local healthcare opportunities.
- Track marketing performance, leads, conversions, patient referrals, and campaign ROI.
- Prepare regular marketing reports and present them to management.
- Coordinate with external agencies, vendors, designers, and media partners.
- Ensure all marketing communication follows the hospital's brand guidelines.
- Support new service launches and promotional activities.
- Achieve assigned monthly and annual marketing targets.
Required Skills
- Strong communication and interpersonal skills.
- Excellent relationship-building and networking abilities.
- Good knowledge of healthcare/hospital marketing.
- Digital marketing and social media knowledge.
- Strong negotiation and presentation skills.
- Ability to analyse marketing data and prepare reports.
- Good leadership and team-management skills.
- Target-oriented and proactive approach.
Pay: ₹12,542.69 - ₹56,703.21 per month
Work Location: In person
