Job Overview
- Role: Marketing Manager (Real Estate)
- Core Goal: Drive brand visibility, project launches, and qualified sales leads for residential or commercial properties.
Key Responsibilities
- Strategy & Campaigns: Create and run 360-degree marketing plans across digital, print, outdoor (ATL/BTL), and social media channels.
- Lead Generation: Manage digital ad campaigns (Google Ads, Meta Ads) to capture high-intent property buyer leads.
- Budget & ROI: Allocate and track marketing spend, setting clear KPIs and reporting on return on investment (ROI) to senior management.
- Sales Support: Provide the sales team with brochures, site visit kits, presentations, and market research insights.
- Events & PR: Plan launch events, channel partner meets, and participation in property expos.
- Vendor Management: Coordinate with creative agencies, PR firms, and media vendors.
- Candidate Requirements
- Education: Bachelor’s degree in Marketing, Business Administration, or Communications (MBA preferred).
- Experience: 3 to 6 years of proven marketing experience, ideally within real estate developers or property consulting firms.
- Skills: Strong grasp of digital tools (CRM, Google Analytics, Meta Business Suite), data analysis, and local market trends. You can review additional strategic expectations from industry references like
Pay: ₹35,000.00 - ₹70,000.00 per month
Work Location: In person
