Job Title: Senior Marketing Manager – HVAC (AHU, Chillers, VRF)
Location: Delhi
Company: Kool Kraft Engineers Pvt. Ltd.
Experience Required: – Minimum 5 Years
Job Summary
We are seeking a highly experienced and result-driven Senior Sales & Marketing Manager with deep expertise in the HVAC industry, specifically in AHU (Air Handling Units), Chillers, and VRF systems. The candidate must have a proven track record of generating high-value leads, building strong industry networks, and closing large-scale projects across commercial, institutional, and industrial sectors.
Key Responsibilities
1. Business Development & Lead Generation
- Generate high-quality leads through channel partners, consultants, and direct client engagement, Aarchitect's .
- Develop business from OEM partners such as Blue Star, Daikin, Mitsubishi Electric (MEI) and similar HVAC brands
- Identify and convert opportunities from:
- Large construction companies(L&T)
- Hospitals & healthcare projects
- Institutional & government projects
- Corporate offices & commercial buildings
- High-rise residential projects
2. Channel Partner & Consultant Network
- Build and maintain strong relationships with:
- HVAC consultants
- MEP consultants
- Architects & PMC companies
- Understand how to tap leads from OEM channels and consultant-driven projects
- Manage vendor registrations and empanelment processes
3. Project Acquisition & Tendering
- Identify upcoming projects via market intelligence
- Participate in tendering, bidding, and techno-commercial discussions
- Coordinate with estimation and execution teams for project closure
4. Strategic Marketing & Planning
- Develop and execute HVAC-focused marketing strategies
- Analyze competitor activities and market trends
- Plan expansion strategies for AHU & Chiller-focused business (95% focus)
5. Client Relationship Management
- Maintain long-term relationships with key clients
- Ensure repeat business and referrals
- Lead client meetings, presentations, and negotiations
6. Team Leadership
- Lead and mentor the sales & marketing team
- Set targets, KPIs, and performance tracking
- Drive team towards revenue growth and business expansion
Key Requirements
- Experience: 10–15 years in HVAC marketing/sales (must)
- Strong exposure in:
- AHU & Chillers (Primary)
- VRF Systems (Secondary)
- Proven ability to generate and close large HVAC projects
- Strong network in construction, healthcare, corporate & institutional sectors
- Deep understanding of HVAC project lifecycle (360° knowledge)
- Excellent negotiation, communication & leadership skills
Preferred Candidate Profile
- Engineering background (Mechanical preferred)
- Existing network with OEMs like Blue Star, Daikin, MEI
- Experience handling projects from lead generation to execution handover
- Self-driven, target-oriented, and strategic thinker
What We Offer
- Competitive salary + performance incentives
- Leadership role with high growth potential
- Opportunity to work on large-scale HVAC projects.
Pay: From ₹50,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
