LinkedIn Lead Generation Specialist
Rohini Sector 3, Delhi (On-Site Only)
Night Shift (US Business Hours)
Better Ledger Inc.
Better Ledger Inc. is a QuickBooks ProAdvisor & Xero Certified accounting firm serving US and Canadian small businesses and CPA firms. We're hiring a LinkedIn Lead Generation Specialist to build and fuel our sales pipeline.
What You'll Do
Identify and prospect target accounts (US/Canada small businesses and CPA firms) on LinkedIn
Build and manage outreach campaigns — connection requests, InMail, follow-up sequences
Research prospects and personalize messaging to drive response rates
Qualify leads and schedule discovery calls for the sales team
Maintain and update CRM/pipeline records with accurate lead status
Track and report weekly metrics: connections sent, response rate, meetings booked, pipeline generated
Collaborate with the founder and sales team to refine targeting and messaging
What We're Looking For
Proven experience with LinkedIn-based lead generation or B2B outreach (bookkeeping/accounting/professional services experience a plus)
Comfortable with tools like LinkedIn Sales Navigator, CRM software, and outreach automation
Strong written English — able to write outreach that gets replies, not ignored
Self-driven, target-oriented, and consistent with daily outreach volume
Comfortable with night shift, onsite at Rohini Sector 3
Qualifications
1–3 years in lead generation, sales development, or similar outbound role
Track record of hitting outreach/pipeline targets
Bachelor's degree preferred
Compensation: Based on experience and interview performance
If you know how to turn a cold LinkedIn connection into a warm conversation and a booked call, we want to talk to you.
Pay: ₹12,000.00 - ₹30,000.00 per month
Ability to commute/relocate:
- Rohini, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Language:
Shift availability:
Work Location: In person