Job Description: Media Manager
Company: Aadinath Flexipack
Job Title: Media Manager
Location: [Insert Location, e.g., Indore, Madhya Pradesh / Hybrid]
Employment Type: Full-Time
Department: Marketing & Corporate Communications
Reports To: [Insert Title, e.g., Head of Marketing / CEO]
About Aadinath Flexipack
Aadinath Flexipack is a leading name in the flexible packaging industry, dedicated to delivering innovative, high-quality, and sustainable packaging solutions. We pride ourselves on our state-of-the-art manufacturing capabilities and our commitment to client success. As we continue to expand our footprint, we are looking for a dynamic and creative Media Manager to elevate our brand presence and drive our corporate narrative across all platforms.
Job Overview
We are seeking an experienced Media Manager to spearhead our brand’s digital, social, and traditional media presence. The ideal candidate will be a strategic thinker with a deep understanding of B2B marketing, corporate communications, and digital brand building. You will be responsible for crafting compelling stories about our products, sustainability initiatives, and corporate milestones to engage our clients, partners, and industry stakeholders.
Key Responsibilities
- Social Media Management: Develop and execute a comprehensive social media strategy across platforms (LinkedIn, Twitter, Facebook, Instagram) to enhance brand visibility and engage B2B audiences.
- Content Creation: Oversee the creation of high-quality, engaging content including graphics, videos, blog posts, whitepapers, and newsletters tailored to the packaging industry.
- Public Relations (PR): Draft and distribute press releases, manage media inquiries, and build strong relationships with industry journalists, trade publications, and influencers.
- Campaign Management: Design, launch, and monitor digital marketing campaigns to promote new product lines, technological innovations, and sustainability efforts.
- Event & Exhibition Coverage: Plan and manage media coverage for industry trade shows, exhibitions, and corporate events (pre-event promotion, live coverage, and post-event follow-ups).
- Brand Reputation & Crisis Management: Monitor brand mentions across the web, respond to reviews/comments professionally, and develop communication strategies for crisis management.
- Analytics & Reporting: Track, analyze, and report on the performance of media campaigns and social media metrics using tools like Google Analytics, Hootsuite, or similar platforms. Provide actionable insights to improve ROI.
Qualifications & Skills
- Education: Bachelor’s or Master’s degree in Mass Communication, Journalism, Marketing, Public Relations, or a related field.
- Experience: 3 to 5 years of proven experience in media management, PR, or digital marketing (Experience in the B2B sector, manufacturing, or the packaging industry is highly preferred).
- Communication Skills: Exceptional written and verbal communication skills with a sharp eye for detail, grammar, and storytelling.
- Technical Proficiency: Familiarity with social media management tools (e.g., Buffer, Sprout Social), basic graphic design tools (e.g., Canva, Adobe Creative Cloud), and content management systems (CMS).
- Strategic Thinking: Ability to translate complex manufacturing and packaging concepts into accessible, engaging content for diverse audiences.
- Self-Starter: Highly organized, proactive, and capable of managing multiple projects simultaneously in a fast-paced environment.
What We Offer
- Competitive salary and performance-based incentives.
- Comprehensive health and wellness benefits.
- A collaborative, innovative, and growth-oriented work environment.
- Opportunities for continuous professional development and career advancement.
How to Apply
Interested candidates who are ready to shape the narrative of Aadinath Flexipack are invited to submit their updated resume and a portfolio of past media campaigns/writing samples to [email protected] with the subject line: "Application for Media Manager - [Your Name]".
Aadinath Flexipack is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Pay: ₹15,000.00 - ₹20,000.00 per month
Benefits:
- Food provided
- Health insurance
- Life insurance
- Provident Fund
Work Location: In person
