Dreamtime Learning Hiring School Marketing Manager
Position: School Marketing Manager-
Location: Hyderabad
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Work Mode: Onsite / In-office (not remote or hybrid)
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Employment Type: Full-time, Permanent
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Number of Openings: 1
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Experience: 4–7 years
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Salary Bracket: ₹60,000 – ₹80,000 per month (₹7.2 – 9.6 LPA)
JOB DESCRIPTION
About the Role We are looking for a results-driven School Marketing Manager to lead and execute marketing strategy across digital and offline channels, converting marketing activity into admissions and enrolment growth. This is a full-time, in-office role in Hyderabad.
Key Responsibilities
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Plan, launch, and optimize paid ad campaigns across Google Ads, Meta (Facebook/Instagram) to generate quality admission leads.
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Own SEO strategy — keyword research, on-page and technical SEO, content optimization, and link building.
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Drive online marketing across social media, email, WhatsApp, landing pages, and marketing automation.
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Lead offline marketing — school events, open houses, seminars, print, hoardings, BTL activities, and on-ground activations.
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Manage the marketing calendar aligned to the admissions cycle.
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Track and report on campaign performance (CPL, CAC, ROAS, conversions) and optimize spend.
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Manage marketing budgets, agencies, and vendors.
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Collaborate with the admissions team to align marketing with enrolment targets.
Must-Have Requirements
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Prior marketing experience within the School / Education industry (mandatory).
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Willing to work onsite in Hyderabad (mandatory).
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4–7 years of overall marketing experience.
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Hands-on expertise in running ads (Google & Meta), SEO, and online + offline marketing.
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Strong analytical skills to interpret data and optimize campaigns.
Good-to-Have
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Familiarity with Google Analytics, Search Console, Meta Ads Manager, SEMrush/Ahrefs, and CRM/marketing automation tools.
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Experience marketing during an admissions cycle; team or agency management.
Education
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Bachelor's degree in Marketing, Business, or related field. MBA in Marketing is a plus.