Key Responsibilities
- Lead, mentor, and manage the digital marketing team to achieve business goals.
- Plan, create, execute, and optimize digital marketing campaigns across various platforms.
- Manage and optimize Google Ads and Meta Ads (Facebook & Instagram) campaigns to maximize ROI.
- Develop digital marketing strategies aligned with client objectives and business goals.
- Coordinate with clients to understand their requirements, provide campaign updates, and ensure timely delivery.
- Collaborate with internal teams including designers, content writers, and developers to execute marketing initiatives.
- Create content strategies and oversee content writing for websites, blogs, social media, email marketing, and ad copies.
- Possess a good understanding of graphic design principles to effectively guide the creative team and review marketing creatives.
- Manage marketing activities for e-commerce platforms such as Shopify, WooCommerce, Amazon, Flipkart, and other marketplaces.
- Monitor campaign performance using analytics tools and prepare performance reports with actionable insights.
- Stay updated with the latest digital marketing trends, platform updates, and industry best practices.
- Ensure smooth coordination between internal teams and clients for successful project execution.
Required Skills
- Strong team management and leadership abilities.
- Expertise in Google Ads and Meta Ads Manager.
- Experience in campaign planning, execution, optimization, and reporting.
- Excellent content writing and copywriting knowledge.
- Understanding of graphic design concepts and creative review.
- Experience with e-commerce platforms (Shopify, WooCommerce, Amazon, Flipkart, etc.).
- Strong client communication and relationship management skills.
- Excellent coordination, problem-solving, and multitasking abilities.
- Knowledge of Google Analytics, Google Tag Manager, and digital marketing tools is an added advantage.
Pay: ₹40,000.00 - ₹50,000.00 per month
Work Location: In person
