- Devise the concepts and strategies for a particular venture and will monitor its progress
- Implement creative vision and become the point of reference for any creative plan that
wants to make its way to the clients
- Handles team of content writers/ copywriters
- Coordinate with operations, design team and content team
- Create roadmap of how content will shape up and contribute
- Measure analytics and constantly find ways to improve
- Leveraging market data to develop content themes/topics and execute a plan to develop
the assets that support a point of view and educate customers that leads to critical
behavioural metrics
- Identify clients needs and resolve their issues
