We are seeking a data-driven and execution-focused Digital Marketing Intern to support our marketing team. This is not a passive learning role or a position for administrative busywork. You will be directly responsible for executing campaigns, analyzing performance metrics, and identifying optimization opportunities across our digital channels.
The ideal candidate possesses a foundational understanding of digital marketing principles and is eager to test hypotheses, analyze user behavior, and iterate based on hard data rather than intuition.
Key Responsibilities
- Campaign Execution: Assist in the setup, deployment, and monitoring of paid and organic campaigns across social media, search, and email channels.
- Content & Copywriting: Draft clear, conversion-oriented copy for ads, landing pages, email marketing newsletters, and social media posts.
- Analytics & Reporting: Track daily/weekly marketing metrics (e.g., CTR, CPA, conversion rates) using Google Analytics and platform-specific dashboards to identify performance drops or anomalies.
- Market Research: Conduct competitor analysis and keyword research to uncover gaps in our current content and SEO strategy.
- A/B Testing: Assist in setting up structured tests for ad creatives, headlines, and landing page layouts to improve engagement metrics.
Qualifications & Skills
- Current Enrollment / Recent Graduate: Pursuing or recently completed a degree in Marketing, Business, Communications, or a related quantitative field.
- Analytical Aptitude: Ability to interpret data trends and translate numbers into actionable marketing insights. Proficiency in Excel/Google Sheets is required.
- Platform Familiarity: Basic hands-on experience or certifications in Google Ads, Meta Business Suite, Google Analytics, or email marketing tools (e.g., HubSpot, Mailchimp) is highly preferred.
- Strong Communication: Excellent written English with a focus on clarity, brevity, and audience alignment.
- Problem-Solving Mindset: A proactive approach to troubleshooting campaign issues and a willingness to question assumptions.
Benefits
- Compensation: Fixed + Incentive
- Mentorship: Direct collaboration with experienced marketing professionals.
- Skill Development: Hands-on experience with industry-standard marketing tools and budget management.
- Flexibility: Work from home with flexibile work hours
Pay: From ₹3,000.00 per month
Benefits:
Work Location: Remote
