Job DescriptionPosition
Business Development Manager (BDM) – EdTech
Location: Calicut (Kozhikode)
Department: Sales & Business Development
Employment Type: Full-Time
Job Summary
We are seeking a dynamic and result-oriented Business Development Manager (BDM) to drive admissions, revenue growth, and institutional partnerships in the EdTech sector. The ideal candidate will be responsible for identifying new business opportunities, leading a sales team, developing strategic partnerships with educational institutions, and achieving monthly business targets.
Key Responsibilities
- Drive student admissions and revenue growth for online and offline courses.
- Identify and develop new business opportunities through schools, colleges, coaching centres, and corporate partnerships.
- Build and maintain strong relationships with principals, management, HODs, placement officers, and other stakeholders.
- Lead, mentor, and monitor the Business Development Associate (BDA) team to achieve sales targets.
- Conduct seminars, career guidance sessions, workshops, and educational presentations.
- Develop and execute regional business development strategies.
- Generate and convert qualified leads into admissions.
- Ensure timely follow-up and closure of enquiries through CRM.
- Collaborate with the marketing team for lead generation campaigns and promotional activities.
- Prepare daily, weekly, and monthly MIS reports on sales performance.
- Analyze market trends, competitor activities, and identify new growth opportunities.
- Maintain high customer satisfaction throughout the admission process.
Eligibility
- Bachelor's Degree in any discipline (MBA preferred).
- 3–6 years of experience in Business Development, Sales, or Institutional Marketing.
- Minimum 2 years of experience in the Education/EdTech industry preferred.
- Proven experience in achieving revenue and admission targets.
- Experience in handling and mentoring sales teams.
Required Skills
- Strong sales and negotiation skills.
- Excellent communication and presentation abilities.
- Team leadership and people management.
- Institutional relationship management.
- CRM and Microsoft Office proficiency.
- Analytical and problem-solving skills.
- Ability to work in a target-driven environment.
- Willingness to travel across the assigned region.
Key Performance Indicators (KPIs)
- Monthly admissions achieved.
- Monthly revenue generated.
- Lead-to-admission conversion ratio.
- Number of institutional partnerships/MOUs.
- Team target achievement percentage.
- Customer satisfaction and retention.
- Daily sales activities and CRM updates.
Compensation & Benefits
- Competitive fixed salary.
- Attractive performance incentives.
- Travel and mobile reimbursement.
- Career growth opportunities.
- Training and leadership development programs.
Preferred Candidate Profile
- Strong network with schools, colleges, and educational institutions in North Kerala.
- Excellent leadership and team management skills.
- Self-motivated, target-oriented, and capable of handling pressure.
- Fluent in Malayalam and English; Hindi is an added advantage.
Work Location: In person
