We are looking for a results-driven Digital Marketing Executive with hands-on experience in managing and optimizing eCommerce platforms. The ideal candidate should have a strong understanding of online marketing strategies, marketplace management, performance marketing, and customer acquisition to drive online sales and brand growth. ### Key Responsibilities * Manage and optimize eCommerce platforms to improve user experience and increase online sales. * Plan, execute, and monitor digital marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other online channels. * Develop and implement SEO and SEM strategies to improve website traffic and search engine rankings. * Create and manage product listings, descriptions, pricing, and promotional campaigns on eCommerce platforms. * Analyze website traffic, campaign performance, and customer behavior using tools such as Google Analytics and Search Console. * Coordinate with the design and content teams to create engaging marketing creatives and promotional content. * Plan and execute email marketing, WhatsApp marketing, and retargeting campaigns. * Monitor key performance indicators (ROI, ROAS, CAC, Conversion Rate, CTR) and provide regular performance reports. * Conduct competitor analysis and identify new digital marketing opportunities. * Work closely with sales and product teams to improve online conversions and customer retention. ### Required Skills * 2–5 years of experience in Digital Marketing with exposure to eCommerce platforms. * Hands-on experience with Google Ads, Meta Ads Manager, and Google Analytics. * Strong knowledge of SEO, SEM, social media marketing, and performance marketing. * Experience managing Shopify, WooCommerce, Magento, or similar eCommerce platforms. * Understanding of online customer acquisition and conversion optimization techniques. * Knowledge of email marketing and marketing automation tools. * Strong analytical, communication, and problem-solving skills. * Ability to manage multiple campaigns and meet deadlines. ### Preferred Qualifications * Bachelor's degree in Marketing, Business Administration, or a related field. * Google Ads, Google Analytics, or Meta Blueprint certifications are an added advantage. * Experience in B2C eCommerce marketing is preferred. **Apply Now:** mailto: [email protected]
Job Types: Full-time, Permanent
Pay: ₹13,333.59 - ₹57,118.60 per month
Work Location: In person
