Job Title: Content Creator – Apollo Dental, Coimbatore
Location: Coimbatore, Tamil Nadu
Employment Type: Full-Time
Department: Marketing & Brand Communications
Job Summary
Apollo Dental Coimbatore is seeking a creative, energetic, and camera-friendly Content Creator to develop engaging digital content that educates, inspires, and attracts patients. The ideal candidate should be passionate about storytelling, social media trends, healthcare marketing, and video production.
The Content Creator will work closely with dentists, clinic managers, and the marketing team to create high-quality content for Instagram, Facebook, YouTube, Google Business Profile, and other digital platforms.
Key ResponsibilitiesContent Creation
- Create engaging photo, video, and reel content for social media platforms.
- Develop educational content on dental treatments, oral health tips, patient success stories, and clinic services.
- Capture behind-the-scenes content, doctor interactions, and patient experiences (with consent).
- Plan and execute monthly content calendars aligned with marketing campaigns.
Video Production
- Shoot and edit short-form videos, reels, and promotional content.
- Create trend-based content while maintaining Apollo Dental's professional brand image.
- Produce doctor interviews, treatment explainers, and awareness campaigns.
Social Media Management
- Manage daily posting schedules across social media channels.
- Write compelling captions, hashtags, and engagement-driven content.
- Monitor trends and suggest innovative content ideas.
- Respond to audience comments and messages when required.
Branding & Marketing Support
- Support local marketing campaigns and events.
- Coordinate with dentists and clinic staff for content planning.
- Ensure brand consistency across all digital platforms.
- Assist in generating leads through engaging content strategies.
Performance Tracking
- Monitor content performance metrics.
- Prepare monthly reports on reach, engagement, follower growth, and lead generation.
- Recommend improvements based on analytics.
Required Skills & QualificationsEducation
- Bachelor's degree in Marketing, Mass Communication, Journalism, Visual Communication, Digital Media, or related field.
Experience
- 1–3 years of experience in content creation, social media marketing, or digital marketing.
- Experience in healthcare, dental, or wellness brands is preferred.
Technical Skills
- Proficiency in Canva, Adobe Premiere Pro, CapCut, Final Cut Pro, or similar editing tools.
- Strong photography and videography skills.
- Understanding of Instagram Reels, YouTube Shorts, Facebook, and emerging social media trends.
- Basic graphic design knowledge.
Soft Skills
- Excellent communication and storytelling skills.
- Creative thinking and trend awareness.
- Confidence in interacting with doctors, staff, and patients.
- Ability to work independently and meet deadlines.
Preferred Qualifications
- Experience creating healthcare or medical content.
- Knowledge of SEO and social media analytics.
- Familiarity with Meta Business Suite and Google Business Profile.
- Ability to appear on camera for brand videos and reels.
Key Performance Indicators (KPIs)
- Monthly content output (Reels, videos, posts, stories)
- Social media engagement growth
- Follower growth across platforms
- Video reach and views
- Lead generation from digital channels
- Brand awareness and patient engagement metrics
What We Offer
- Competitive salary
- Performance incentives
- Opportunity to work with a leading healthcare brand
- Creative work environment
- Professional growth and training opportunities
- Exposure to healthcare marketing and digital branding
Salary Range: ₹15,000 – ₹25,000 per month (based on experience) + performance incentives.
To Apply: Send your portfolio, resume, and social media work samples to the HR/Marketing team at [email protected] or whats app to 9751500001
Ideal Candidate Profile
A social-media-savvy creator who can turn everyday dental procedures, patient transformations, oral health tips, and doctor expertise into engaging content that builds trust, educates audiences, and drives patient appointments.
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
- Commuter assistance
- Flexible schedule
- Internet reimbursement
Ability to commute/relocate:
- Saravanampatti, Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)
Work Location: In person
