Job Description
- Manage and optimize Google Ads and Meta Ads campaigns.
- Create and manage Search, Performance Max, Display, Shopping, and Remarketing campaigns.
- Run Lead Generation and Conversion/Sales campaigns.
- Conduct keyword research, search-term analysis, and negative keyword management.
- Manage bidding strategies, budgets, and campaign performance.
- Set up and monitor GA4, GTM, Google Ads Conversion Tracking, Meta Pixel, and CAPI.
- Perform A/B testing, audience testing, and creative/ad-copy testing.
- Optimize landing pages and conversion funnels.
- Prepare PPC reports and analyze campaign data.
- Monitor and improve CPL, CPA, CTR, conversion rate, and ROAS.
- Conduct competitor research and identify growth opportunities.
- Manage multiple client accounts independently.
- Experience with international clients, Shopify/e-commerce, and ₹5L+ monthly budgets is an advantage.
- Must be analytical, proactive, data-driven, and performance-focused.
Pay: ₹12,000.00 - ₹25,000.00 per month
Work Location: In person
