Key Responsibilities
* Coordinate with all shortlisted influencers from briefing to final video delivery.
* Communicate clearly with influencers regarding concepts, scripts, references and deliverables.
* Create trending and viral-friendly video concepts for influencers.
* Understand each influencer’s content style and suggest concepts that suit their audience.
* Research daily trends, viral Reels, hooks, formats, sounds and content styles.
* Give influencers clear creative direction while allowing their content to feel natural.
* Develop strong hooks, concepts and storylines that can increase watch time, shares and engagement.
* Review influencer videos and provide feedback/changes before final approval.
* Ensure videos are high-quality, on-trend and aligned with the brand’s positioning.
* Follow up with influencers to ensure timely submission and posting.
* Maintain complete communication and coordination with influencers throughout the campaign.
* Work closely with the internal Content & Marketing Team to execute campaigns.
* Continuously analyse which influencer videos are performing well and replicate successful formats.
Pay: ₹25,000.00 - ₹100,000.00 per month
Benefits:
- Commuter assistance
- Flexible schedule
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
