Working independently and reporting directly to the company director:
Increase online enquiries, online bookings, online brand presence and CRM through strong online efforts,
Identify and implement AI based off the shelf solutions to improving efficiencies across general operations, housekeeping and CRM services and booking functions.
Take ownership of the digital projects and it success.
What will I be doing?
- Specifically, a Digital Marketing Executive will perform the following tasks to the highest standards:
- Identify, negotiate and work with suitable AI partners.
- Co-ordinate with website development agency on all issues
- Monitor and manage (including content creation) all social media activation for the company handles online
- Handle all social media enquiries and messages
- Prepare monthly social media report
- Handle SEOs efforts
- Allocate and create well-executed social media Sponsored Ads (Boosted Ads/media buying).
- Cover social events, activations, food promotions with social media stories and live posts (Over weekends whenever required)
- Create new digital marketing materials and adjust existing artwork (including sales flyers, fact sheets, presentations etc.) to agreed brand standards, using the right tone of voice and ensuring content is compliant with corporate guidelines
- Report on digital activity and make recommendations to improve performance and ROI
- Create and execute e-newsletters and online marketing campaigns following regional and corporate online guidelines
- Develop, maintain and grow customer databases to drive customer relationships and repeat bookings
- Monitor and review all third parties website content, ensure it is accurate and up to date
- Ensure has appropriate marketing content to include up to date marketing collateral, photo library, newsletters, brochures and all matters related to marketing
- Conduct competitor research and stay up to date with the latest digital trends
- Handle online purchase requests, quotation requests and payment processing for suppliers and corporate office annual/monthly subscriptions
What are we looking for?
To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:
- AI tools experience
- Understanding and experience with AI tools and its use cases. NO AI programming/coding skills required.
- Creative minded and has the desire to work in marketing for the hospitality industry
- Professional approach and presentable
- Friendly behaviour, positive and enthusiastic attitude with strong customer focus and ability to work independently
- Honesty, integrity, passion for hard work and achieving results
- Demonstrated self-starter, with excellent attention to detail
- Relevant experience 2-3 years in digital marketing
- Proven skills in content creation /image editor/ Proof writing an advantage
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
Work Location: In person
