The Digital Marketing Executive will be responsible for developing, implementing, and managing online marketing strategies to enhance brand visibility, drive customer engagement, and increase revenue. This role supports both B2C guest acquisition and B2B OTA promotions, ensuring a strong and consistent digital presence.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across Google Ads, social media, email marketing, and display networks.
- Create engaging content for websites, blogs, newsletters, and social media aligned with brand guidelines.
- Manage SEO and SEM activities, including keyword research, landing page optimization, and paid search campaigns to maximize ROI.
- Build and manage brand presence on Instagram, Facebook, LinkedIn, and YouTube with consistent engagement strategies.
- Track campaign performance using Google Analytics and other tools, and prepare actionable performance reports.
- Collaborate with internal teams and hotel partners to align digital initiatives with brand positioning and guest experience.
- Stay updated with digital marketing trends, competitor strategies, and emerging tools to introduce innovative ideas.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum 2 years of experience in digital marketing.
- Hands-on experience with Google Ads, SEO tools, social media platforms, and analytics software.
- Strong creative writing, analytical, and visual communication skills.
- Ability to multitask, meet deadlines, and work collaboratively in a team environment.
Job Details
- Role: Marketing and Communication – Other
- Industry Type: Hotels & Restaurants
- Department: Marketing & Communication
- Employment Type: Full Time, Permanent
- Education: UG – Any Graduate
Perks & Benefits
- Compensation will be based on qualifications and experience.
Are You ...
An aspiring creative, looking for an unorthodox digital marketing agency? An agency where working remotely is the norm and grueling office small talk is the exception.
Our team at Earnestroi is ever-expanding and we are constantly on the lookout for talented and driven individuals, with a wicked sense of humor, seeking to expand their skill set.
Whether you are a marketer, graphic designer, content creator, copywriter or overall creative genius, we at Earnestroi will find an adaptive role that will be a perfect fit for you.
