Key Responsibilities
- Campaign Management: Plan, create, and execute marketing campaigns across various channels (SEO, PPC, email, social media).
- Content Creation: Develop and publish engaging digital content, including blog posts, articles, and web content to increase brand awareness.
- Data Analysis: Monitor and analyze KPIs and ROI using tools like Google Analytics to refine strategies.
- SEO/SEM Optimization: Perform keyword research, on-page SEO, and manage paid advertising campaigns (e.g., Google Ads).
- Social Media: Manage day-to-day social media channels, create content calendars, and engage with users.
- Website Maintenance: Maintain website content to ensure it is current and functional.
Required Skills and Qualifications
- Experience: Proven experience as a digital marketing specialist or similar role.
- Analytical Skills: Strong ability to analyze data, interpret metrics, and provide actionable insights.
- Technical Skills: Proficiency in online marketing tools (Google Analytics, Google Ads, SEO tools, CRM software).
- Creativity: Ability to create engaging content and visual concepts.
- Communication: Excellent written and verbal communication skills.
Key Performance Indicators (KPIs)
- Website traffic growth
- Conversion rates
- Return on Investment (ROI)
- Social media engagement rates
- Lead generation volume
Pay: ₹20,000.00 - ₹22,000.00 per month
Application Question(s):
- Are you currently working?
- Are you ready to join immediately?
Experience:
- Digital marketing: 5 years (Required)
Work Location: Remote
