A marketing executive promotes a company’s products or services by developing targeted campaigns, analyzing consumer trends, and managing advertising efforts. They drive brand awareness and lead generation by creating engaging multimedia content, overseeing digital platforms, and tracking campaign performance.
Key Responsibilities
- Campaign Execution: Plan, implement, and manage integrated marketing campaigns across digital (SEO, PPC, social media) and traditional channels.
- Market Research: Conduct audience and competitor analysis to identify new growth opportunities and adjust targeting strategies.
- Content Creation: Draft, design, and proofread marketing collateral including presentations, newsletters, brochures, and ad copy.
- Data Analytics: Monitor campaign KPIs, evaluate return on investment (ROI), and prepare performance reports using analytics tools.
Essential Requirements
- Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Experience: Proven experience running successful marketing campaigns, ideally with a strong emphasis on digital marketing.
- Communication Skills: Excellent written and verbal communication skills for compelling storytelling and networking.
- Analytical Mindset: Strong data literacy and the ability to translate consumer insights into actionable business strategies.
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
Work Location: In person