Roles and Responsibilities1. Training & Instruction
- Deliver professional training in Digital Marketing concepts and tools.
- Teach modules including:
- SEO (Search Engine Optimization)
- SEM / Google Ads
- Social Media Marketing (SMM)
- Content Marketing
- Email Marketing
- Affiliate Marketing
- YouTube Marketing
- Google Analytics
- Meta Ads & Campaign Management
- Conduct both theoretical and practical sessions.
2. Curriculum Delivery
- Follow the institute’s approved syllabus and training structure.
- Prepare lesson plans, assignments, case studies, and practical tasks.
- Update training materials based on latest digital marketing trends and algorithm updates.
- Simplify concepts for students with different learning levels.
3. Practical Training & Live Projects
- Provide hands-on training using:
- Google Ads
- Meta Business Suite
- Google Analytics
- SEO tools
- Canva / content creation tools
- Guide students in live campaigns and real-time projects.
- Train students on website optimization, keyword research, and ad campaign setup.
4. Student Assessment
- Conduct tests, assignments, presentations, and campaign evaluations.
- Track student performance and practical skills.
- Provide constructive feedback and improvement guidance.
5. Career & Placement Support
- Prepare students for roles such as:
- Digital Marketing Executive
- SEO Analyst
- Social Media Executive
- Performance Marketer
- Assist students in:
- Resume preparation
- Portfolio creation
- LinkedIn profile optimization
- Conduct mock interviews and career guidance sessions.
6. Content & Marketing Support
- Support the institute’s marketing team with:
- Content ideas
- Campaign strategies
- Creative suggestions
- Assist in creating educational or promotional digital content when required.
7. Student Engagement & Mentoring
- Encourage interactive learning and practical participation.
- Provide one-on-one support for weak students.
- Motivate students through workshops, discussions, and industry examples.
8. Reporting & Coordination
- Maintain:
- Attendance records
- Student progress reports
- Assignment and project records
- Coordinate with the Academic Head / Centre Manager regarding batch performance.
9. Workshops & Demo Sessions
- Conduct:
- Demo classes
- Seminars
- Workshops
- Webinars
- Support admissions and marketing teams during counselling or promotional events.
10. Industry Knowledge & Research
- Stay updated with:
- Google algorithm updates
- Social media trends
- Latest marketing tools and AI trends
- Integrate current industry practices into training.
Pay: ₹10,000.00 - ₹12,000.00 per month
Work Location: In person
