Jo Summary
* Create engaging content including posts, captions, graphics, reels, videos, stories, and promotional creatives.
* Plan and execute social media campaigns to increase brand awareness, audience engagement, and website traffic.
* Collaborate with internal teams and designers to ensure consistent brand communication.
* Monitor industry trends, competitor activities, and emerging digital opportunities.
* Create and optimize paid advertising campaigns through Meta Ads Manager and other digital platforms.
* Track campaign performance using Google Analytics, Meta Insights, and reporting tools.
* Prepare monthly performance reports with recommendations for improvement.
* Respond to comments, messages, and customer inquiries professionally and promptly.
* Support SEO, email marketing, branding, and other digital marketing initiatives.
* Assist in product launches, exhibitions, promotional events, and online campaigns.---
## Required Skills & Qualifications
* 1–3 years of experience in Social Media Marketing or Digital Marketing.
* Strong understanding of social media platforms, digital advertising, and online branding.
* Proficiency in Canva, Meta Business Suite, Meta Ads Manager, Google Analytics, and scheduling tools.
* Bachelor's degree in Marketing, Mass Communication, Digital Marketing, or a related field.
* Excellent content writing, copywriting, and creative thinking skills.
* Strong communication and interpersonal abilities.
* Ability to handle multiple projects and meet deadlines in a fast-paced environment.
* Knowledge of video editing, reel creation, and short-form content will be preferred.
* Familiarity with Adobe Photoshop, Illustrator, CapCut, Premiere Pro, or similar tools will be an added advantage.
* Digital Marketing certifications will be considered a plus.
What We Offer
* Competitive salary with performance-based growth opportunities.
* Professional development and continuous learning support.
* A collaborative, innovative, and growth-oriented work environment.
* Exposure to diverse digital marketing projects and campaigns.
* Opportunity to build and scale the digital presence of a growing organization.
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
Work Location: In person