Industry: Real Estate
Reporting To: Director / VP – Sales / Business Head
Role Overview
The AVP/GM – Sales is responsible for driving revenue growth, leading sales teams, and executing strategic sales plans across real estate projects. This role focuses on achieving sales targets, improving customer acquisition, and strengthening market positioning.
Key Responsibilities1. Sales Strategy & Planning
- Develop and implement sales strategies to achieve business targets
- Analyze market trends, competitor activity, and customer behavior
- Identify new business opportunities and expansion markets
2. Revenue Generation
- Drive sales for residential/commercial projects
- Ensure achievement of monthly, quarterly, and annual sales targets
- Optimize pricing strategies in coordination with leadership
3. Team Leadership
- Lead, mentor, and manage sales teams across locations
- Set KPIs and monitor team performance
- Conduct training and development programs for sales staff
4. Channel & Client Management
- Build and manage relationships with channel partners, brokers, and agencies
- Handle key client relationships and high-value negotiations
- Ensure excellent customer experience throughout the sales cycle
5. Marketing Collaboration
- Work closely with marketing teams on campaigns, launches, and branding
- Provide inputs on lead generation strategies and campaign effectiveness
6. Sales Operations
- Monitor CRM systems, sales pipeline, and reporting
- Ensure compliance with legal and regulatory requirements (RERA, etc.)
- Oversee documentation, booking, and closure processes
7. Reporting & Analytics
- Prepare sales forecasts and performance reports for senior management
- Use data insights to refine sales strategies
Key RequirementsEducation
- MBA / PGDM in Sales, Marketing, or Business Management (preferred)
- Bachelor’s degree required
Experience
- 10–18+ years in real estate sales
- Proven track record of meeting or exceeding sales targets
- Experience in managing large sales teams and multiple projects
Skills
- Strong leadership and team management
- Excellent negotiation and closing skills
- Strategic thinking and market analysis
- Strong communication and interpersonal abilities
- CRM and sales analytics proficiency
Key Performance Indicators (KPIs)
- Sales revenue and target achievement
- Conversion ratios (leads to closures)
- Inventory turnover
- Channel partner performance
- Customer satisfaction scores
Preferred Background
- Experience with reputed real estate developers
- Exposure to luxury or high-value property sales (for premium roles)
- Strong network of brokers and channel partners
Pay: ₹50,000.00 - ₹150,000.00 per month
Work Location: In person
