Job Summary
We are looking for an experienced Digital Marketing professional with a strong performance marketing background. The role focuses on driving high-quality leads, improving conversion rates, and optimizing paid campaigns across Google and Meta platforms. Prior experience in the real estate industry will be a strong advantage.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across Google Ads and Meta Ads (Facebook & Instagram)
- Drive lead generation and improve cost per lead through performance-focused strategies
- Manage full-funnel campaigns including awareness, consideration, and conversion
- Analyze campaign performance and prepare detailed reports with actionable insights
- Optimize landing pages and creatives to improve conversion rates
- Coordinate with sales and CRM teams to ensure lead quality and proper tracking
- Manage marketing budgets and ensure maximum ROI
- Stay updated with latest digital marketing trends, tools, and platform updates
Required Skills & Experience
- Minimum 5 years of hands-on experience in Digital Marketing
- Strong expertise in Google Ads, Meta Ads, and performance marketing
- Proven experience in lead generation campaigns
- Solid understanding of audience targeting, retargeting, and A/B testing
- Experience with analytics tools like Google Analytics, Meta Business Manager, and conversion tracking
- Ability to interpret data and make data-driven decisions
Key Competencies
- Result-oriented mindset
- Strong analytical and problem-solving skills
- Good communication and coordination skills
- Ability to work independently and manage multiple campaigns
Interested candidates are requested to share their updated resume along with past campaign KPIs (lead volume, CPL, ROAS, conversion metrics) for evaluation.
Pay: ₹25,000.00 - ₹50,000.00 per month
Benefits:
Work Location: In person
