Job Title: Graphic Designer – Social Media & Brand Design
Location
Hair Candy Luxury Salon – Head Office, Delhi
Employment Type
Full-Time
About Hair Candy
Hair Candy is one of Delhi’s fastest-growing luxury salon brands, built on delivering premium beauty services with exceptional client experiences. As we continue expanding, we’re building a strong in-house creative team to shape the future of our brand across social media, digital marketing, print, and offline experiences.
We are looking for a highly creative Graphic Designer who understands branding, luxury aesthetics, and social-first content. The ideal candidate should be passionate about design, trends, and storytelling while maintaining brand consistency across every touchpoint.
Key Responsibilities
Social Media Design
- Design high-quality Instagram posts, carousels, stories, reels covers, thumbnails, and advertisements.
- Create engaging graphics for Facebook, LinkedIn, Google, and other digital platforms.
- Develop creatives that align with current social media trends while maintaining Hair Candy’s luxury identity.
Brand Design
- Maintain consistency across all Hair Candy and Hair Candy Academy branding.
- Design promotional campaigns, festive creatives, launch campaigns, and seasonal collections.
- Create marketing collaterals including brochures, standees, banners, vouchers, menus, certificates, and presentation decks.
Campaign Support
- Work closely with the Social Media Strategist to execute monthly content calendars.
- Design creatives for paid advertisements and lead generation campaigns.
- Develop visual concepts for new campaigns and product launches.
Video Support
- Design motion graphics, title cards, lower thirds, and animated elements for reels and videos.
- Create engaging thumbnails and cover images.
- Assist the video editing team with graphic assets whenever required.
Creative Development
- Participate in brainstorming sessions for campaigns and content ideas.
- Research global beauty, fashion, luxury, and design trends.
- Build mood boards and visual concepts for shoots and campaigns.
Asset Management
- Organize and maintain the company’s design library.
- Maintain templates, fonts, logos, icons, brand elements, and editable files.
- Ensure proper version control and structured file management.
Skills & Qualifications
Required
- 1–3 years of experience in graphic design.
- Strong portfolio showcasing social media and branding work.
- Excellent understanding of typography, layouts, color theory, and composition.
- Proficiency in Adobe Photoshop, Illustrator, and Canva.
- Working knowledge of Adobe InDesign and basic After Effects is an advantage.
- Strong attention to detail.
- Ability to work under deadlines and manage multiple projects.
Preferred
- Experience working with luxury, beauty, fashion, or lifestyle brands.
- Understanding of Instagram trends and content formats.
- Basic knowledge of video editing and motion graphics.
- Familiarity with AI-powered design tools is a plus.
What We’re Looking For
- Creative thinker with a strong design aesthetic.
- Passion for luxury branding and storytelling.
- Highly organized and detail-oriented.
- Positive attitude with excellent communication skills.
- Ability to take feedback and continuously improve.
- Self-motivated, proactive, and eager to learn.
Key Performance Indicators (KPIs)
- Timely delivery of design projects.
- Brand consistency across all platforms.
- Quality and originality of creative output.
- Contribution to campaign performance and engagement.
- Accuracy with minimal revisions required.
- Efficient organization of design assets and files.
Working With
- Social Media Strategist
- Content Creator
- Videographer
- Marketing Team
- Brand Head
Why Join Hair Candy?
- Be part of one of Delhi’s fastest-growing luxury salon brands.
- Work on exciting campaigns, launches, and premium brand experiences.
- Opportunity to build a portfolio across luxury beauty, education, and lifestyle brands.
- Creative, collaborative, and growth-oriented work environment.
- Exposure to large-scale marketing campaigns and brand-building initiatives.
Pay: ₹10,000.00 - ₹25,000.00 per month
Work Location: In person