Role Summary
We are looking for a creative and proactive Social Media Executive to manage our social media presence, create engaging content, and execute digital marketing campaigns. The ideal candidate should have a strong understanding of social media platforms, content planning, audience engagement, and campaign execution to enhance brand visibility and generate leads.
Key Responsibilities
- Create engaging content for social media platforms, including posts, reels, stories, graphics, and captions.
- Develop and implement social media strategies aligned with business objectives.
- Manage and maintain company social media accounts across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Plan, execute, and optimize social media campaigns to improve brand awareness and lead generation.
- Prepare monthly content calendars and ensure timely publishing of content.
- Monitor social media trends, competitor activities, and emerging digital marketing practices.
- Engage with followers by responding to comments, messages, and inquiries professionally.
- Coordinate with the design and marketing teams to create high-quality visual content.
- Track campaign performance using social media analytics and prepare performance reports.
- Suggest innovative ideas to increase audience engagement and followers.
Required Skills
- Strong content creation and copywriting skills.
- Social media strategy planning and execution.
- Experience managing multiple social media platforms.
- Knowledge of social media campaign management.
- Basic understanding of Meta Ads and LinkedIn Ads is an advantage.
- Familiarity with Canva, Adobe Creative Suite, or similar design tools.
- Knowledge of social media analytics and reporting.
- Excellent communication and creative thinking skills.
- Good time management and organizational abilities.
Qualifications
- Bachelor's degree in Marketing, Mass Communication, Journalism, Business, or a related field.
- Freshers with strong creative skills are welcome to apply.
- 1–3 years of experience in social media management will be preferred.
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
