Key Responsibilities
Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, and other platforms
Monitor performance metrics (CTR, CPA, ROAS) and continuously improve results
Manage ad budgets and scale successful campaigns
Collaborate with the Team to develop engaging ad copies, scripts, and creatives
Work with the Design Team to ensure visually appealing and brand-consistent creatives
Coordinate with the Marketing Team to align campaigns with the overall brand strategy and goals
Perform A/B testing on creatives, headlines, and landing pages
Track and analyze campaign data using tools like Google Analytics and Ads Manager
Optimize funnels from awareness to conversion
Required Skills
- Strong experience with Google Ads and Meta Ads
- Excellent communication and teamwork skills
- Ability to translate data into actionable insights
- Understanding of content strategy and user psychology
- Basic knowledge of landing pages and CRO
Preferred Qualifications
- Bachelor’s degree in Marketing, Business, or related field
- Certifications in Google Ads / Meta Blueprint
- Experience working in cross-functional teams
- Familiarity with SEO, email marketing, or automation tools
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person
