Hiring: Digital Marketing Manager (Freelancer)
We are looking for a highly driven Digital Marketing Manager (Freelancer) with expertise in SEO, marketing automation, GTM strategy, and data-driven marketing to support our business growth initiatives.
Company Name:- Eminence Technology
Experience Required: 5–8 Years
Engagement: Freelance / Contract
Key Responsibilities
- Develop and execute end-to-end digital marketing strategies to drive brand awareness and lead generation.
- Conduct market research, competitor analysis, and customer segmentation to identify growth opportunities.
- Define and implement Go-To-Market (GTM) strategies for products and services.
- Manage SEO activities including Technical SEO, On-Page SEO, Off-Page SEO, and content optimization.
- Plan and execute multi-channel marketing campaigns across email, social media, and paid channels.
- Build and optimize marketing automation workflows using HubSpot or similar CRM tools.
- Create and manage lead lifecycle stages, nurturing campaigns, and pipeline generation activities.
- Monitor campaign performance and provide insights through data analytics and reporting.
- Support content marketing, product marketing, and event marketing initiatives.
- Collaborate with internal teams to improve lead conversion and marketing ROI.
Required Skills
- Technical SEO
- On-Page & Off-Page SEO
- Keyword Research
- Content Strategy
- Market Research
- Go-To-Market (GTM) Strategy
- Product Marketing
- Services Marketing
- Marketing Automation
- HubSpot / Zoho CRM
- Email Marketing
- Lead Nurturing
- Demand Generation
- Pipeline Generation
- Campaign Management
- Google Analytics
- SQL
- Python
- Advanced Excel
- Power BI / Tableau
- Performance Marketing
- Marketing ROI Analysis
Preferred Experience
- Experience in IT Services, SaaS, or Product-based companies.
- Strong analytical mindset with the ability to translate data into actionable insights.
- Proven track record of driving organic growth and generating qualified leads.
Work Location: Remote
