We are looking for a data-driven and highly experienced Senior Digital Marketing Expert with over 5 years of hands-on experience to lead our online growth strategies. The ideal candidate will be an expert in executing high-ROI paid campaigns on Meta and Google, alongside a strong command of organic growth via SEO.
If you have a proven track record of scaling brands, optimizing ad spends, and managing end-to-end digital strategies independently, we want you on our team.
Key Responsibilities1. Paid Media (Meta & Google Ads)
- Campaign Management: Plan, build, and scale paid ad campaigns across Meta (Facebook & Instagram) and Google Ads (Search, Display, Performance Max, and YouTube).
- Budget & ROI Optimization: Monitor daily ad spends, improve Click-Through Rates (CTR), lower Cost Per Acquisition (CPA), and maximize Return on Ad Spend (ROAS).
- A/B Testing & Pixel Setup: Implement Meta Pixel, Google Tag Manager, and custom conversion tracking. Routinely test ad creatives, hooks, and audience targeting.
2. Search Engine Optimization (SEO)
- On-Page & Technical SEO: Optimize website structure, metadata, page speed recommendations, and internal linking.
- Keyword & Competitor Analysis: Conduct deep keyword research to identify high-intent, low-competition ranking opportunities.
- Off-Page SEO: Execute link-building strategies and manage local listings (Google Business Profile).
3. Analytics & Strategy
- Track and evaluate web traffic and user behavior using Google Analytics (GA4) and Search Console.
- Collaborate with graphic designers and content writers to guide high-converting ad copy and visual assets.
- Provide weekly and monthly performance reports highlighting lead generation, sales, and clear growth metrics.
Required Skills and Qualifications
- Experience: 5+ years of verifiable experience managing budget-backed digital marketing campaigns (Agency or Brand side).
- Platform Mastery: Advanced expertise in Meta Business Manager, Google Ads Manager, Google Analytics 4, and SEO suites (e.g., SEMrush, Ahrefs, or Ubersuggest).
- Mindset: Highly analytical, proactive, and capable of working independently without constant supervision.
- Communication: Strong written and verbal communication skills to write compelling ad hooks and present data clearly.
What We Offer
- Competitive salary starting at ₹25,000/month (with performance-linked incentives).
- Creative freedom to test new strategies and ownership of the marketing budget.
- A collaborative and fast-paced work environment.
How to Apply
- Please send your resume along with a portfolio or brief case studies of your past ad campaigns (showing past spend and ROAS achieved) to [email protected] or call +91 9495972374.
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits:
Work Location: In person
