Job Title:- Performance Marketer
About Us:-
TRU is a Global Leading Organization dedicated to leveraging cutting-edge technology to drive business innovation and growth. We're architects of online experiences, innovators in the digital landscape, and partners in our clients' success stories. Our journey began with a simple yet powerful vision — to transform businesses through strategic and creative digital solutions.
At TRU, we pride ourselves on a holistic approach to digital excellence. We don't just create websites or run marketing campaigns; we craft immersive digital journeys that resonate with audiences. From the inception of an idea to its execution, we bring together a team of passionate professionals who thrive on pushing boundaries and challenging the status quo.
Our global team comprises of industry experts hailing from Canada and APAC realms including India and Indonesia having creative and innovative minds. We are tech-savvy enthusiasts and bring a wealth of intelligence and expertise to the table. Whether it's web development, design, digital marketing, or emerging technologies, we're here to navigate the complexities and deliver solutions that make a lasting impact
About Maxeltracker:-
An AI-powered employee efficiency and productivity tool that provides automated insights, smart screenshots, and real-time performance analytics—helping teams work smarter, not harder.
Position Overview:-
Own paid acquisition, the trial-to-paid lifecycle, and the analytics that connect them. Manage a ₹4–12 lakh/month paid budget across Google, LinkedIn, and retargeting. Defend every line of spend with a CAC number you compute weekly.
Job Location and Address:-
This requirement is Full Time and working from the office only. No Hybrid or Remote. The Incumbent is required to work in the following location:
Plot No E 275, Industrial Area, Sector 75, Sahibzada Ajit Singh Nagar, Punjab 160071
Responsibilities:-
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Run Google search and LinkedIn ad campaigns. Write the copy yourself. Prune negatives weekly.
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Own the trial-to-paid email sequence. Test variants every two weeks.
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Build the CAC-by-channel dashboard. Report weekly to the founder.
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Ship one new channel experiment and one lifecycle test per month. Kill what does not work in 30 days.
Requirements:-
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3–6 years performance marketing for B2B SaaS
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18+ months managing ₹3 lakh+/month paid budgets with weekly CAC reporting
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Shipped a multi-step lifecycle email program that converted trial users to paid
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Built attribution dashboards from scratch — not just used somebody else's
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Write your own ad copy. Do not outsource to an agency.
