Opening For Lead Generation Manager
Chandigarh
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A Lead Generation Manager drives top-of-funnel revenue by designing and scaling multi-channel acquisition strategies. They lead teams of SDRs, manage paid ad campaigns, optimize CRM workflows, and analyze data to ensure a consistent flow of highly qualified leads for the sales team.
About the Role
We are seeking a data-driven and strategic Lead Generation Manager to oversee our outbound and inbound acquisition efforts. You will build, mentor, and scale a team of lead generation specialists, optimize our marketing technology stack, and bridge the gap between marketing and sales.
Key Responsibilities
Strategy & Execution: Develop and execute multi-channel lead generation strategies across paid ads (LinkedIn, Meta, Google), email marketing, SEO/SEM, and content syndication.
Team Leadership: Recruit, mentor, and manage a team of lead generation executives. Set performance targets (KPIs/KRAs), monitor daily/monthly output, and conduct regular coaching sessions.
Pipeline Management: Build, manage, and continuously optimize a strong pipeline of qualified leads (MQLs and SQLs).
Campaign Optimization: Plan and execute A/B testing on ad creatives, landing pages, and email outreach sequences to maximize ROI and
CRM & Automation: Oversee CRM platforms (e.g., Salesforce, HubSpot, Zoho) to track lead data, scoring, and automated nurturing workflows.
Sales Alignment: Collaborate closely with the sales team to ensure a smooth lead handover, high lead quality, and a consistent feedback loop.
Salary
8 Lac To 10 Lac P.A.
Industry
Sales & Marketing / Business Development / Telecaller
Key Skills
Lead Generation B2B Sales Client Acquisition New Client Acquisition Demand Generation Client Development International Business International Sales International Marketing
