Key Responsibilities
1. Secondary Sales & Retail Coverage
Achieve monthly secondary sales targets.
Ensure effective beat planning and daily retail coverage.
Increase numeric and weighted distribution.
Expand retailer base in assigned towns and rural markets.
Ensure availability of key SKUs across outlets.
2. Distributor Coordination
Work closely with distributor salesmen to drive daily billing.
Monitor stock levels and recommend replenishment.
Ensure timely collections and adherence to credit norms.
Support claim settlement and scheme implementation.
3. Retail Execution & Merchandising
Ensure proper display, signage, and branding at retail outlets.
Execute trade schemes and promotional activities.
2. Support new product launches and range selling.
Track competitor activity and provide market intelligence.
4. Market Intelligence & Reporting
Maintain daily sales and beat reports.
Share weekly market updates and competitor insights.
Track outlet-wise performance and activation.
Ensure accurate reporting through mobile sales applications.
Key Performance Indicators (KPIs)
Secondary Sales Achievement
Retailer Addition & Coverage
Product Availability (SKU Presence)
Visibility & Display Execution
Collection Efficiency
Beat Plan Adherence
Qualifications:
Bachelor’s Degree in equivalent field
Postgraduate or MBA qualification in Sales/ Marketing Management will be an added advantage
Skills & Experience
2–5 years in General Trade Sales.
Experience in Luggage / Footwear / Consumer Durables / Bags / FMCG.
Exposure to UP GT markets preferred
Strong negotiation and business-case selling skills.
Strong distributor management capability
Territory business planning skills
High field orientation
Negotiation & excellence
Data-driven with Excel & reporting proficiency
Other Requirement:
Willingness to travel extensively within territory
Two-wheeler preferred in local/metro city locations
Local market language proficiency preferred
Pay: ₹25,000.00 - ₹45,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Provident Fund
Application Question(s):
- Do you have working experience within Chennai location as Feild Sales Executive?
Experience:
- Field sales: 1 year (Preferred)
Willingness to travel:
Work Location: In person
