Job Summary
We are seeking a creative and proactive Social Media & Marketing Executive to manage our online presence, develop digital strategies, and support overall marketing initiatives. The ideal candidate is skilled in content creation, branding, campaign management, and analytics, with a strong understanding of social media trends.
Key Responsibilities1. Social Media Management
- Plan, create, and publish engaging content across platforms (Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.).
- Maintain a consistent brand tone and visual identity.
- Manage daily posting, scheduling, and platform optimization.
- Respond to comments, messages, and engage with the audience regularly.
- Monitor trends and implement new ideas to grow follower base.
2. Content Creation
- Create high-quality graphics, reels, videos, stories, and promotional posts.
- Coordinate with designers and photographers for campaigns.
- Develop content calendars and ensure consistent messaging.
3. Marketing & Branding
- Support development and execution of marketing campaigns.
- Assist in organizing promotional events, brand collaborations, and partnerships.
- Ensure all marketing materials align with brand guidelines.
- Conduct competitor analysis and market research.
4. Performance Monitoring & Reporting
- Track and analyze social media performance using insights and analytics tools.
- Prepare weekly/monthly reports on engagement, reach, and campaign results.
- Recommend improvements based on data-driven insights.
5. Advertising & Promotions
- Manage paid ads on Meta (Facebook/Instagram), Google, and other platforms.
- Monitor ad budgets, performance, and ROI.
- Identify target audiences and optimize campaigns for best results.
6. Website & SEO Support (Basic)
- Update website content as needed.
- Coordinate with SEO team for keyword-focused content and improvements.
Job Type: Full-time
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
