Marketing Manager
Marketing Strategy & Planning
Develop and execute marketing strategies for real estate projects.
Prepare monthly/weekly marketing plans and targets.
Identify target customers and suitable marketing channels.
Lead Generation
Generate leads through digital marketing, social media, Google Ads, Meta Ads, portals, and offline campaigns.
Monitor lead quality, cost per lead (CPL), and conversion rates.
Explore new lead-generation opportunities.
Sales Team Coordination
Coordinate closely with the sales and telecalling teams.
Distribute and monitor leads.
Track follow-ups, site visits, bookings, and conversions.
Digital Marketing
Manage Facebook, Instagram, Google, YouTube, and other digital platforms.
Plan campaigns, creatives, videos, reels, and promotional content.
Monitor campaign performance and optimize budgets.
Project Branding & Promotion
Develop project branding, brochures, banners, hoardings, advertisements, and promotional materials.
Highlight project features such as location, approvals, amenities, pricing, and connectivity.
Budget Management
Prepare and manage marketing budgets.
Track advertising expenses and ROI.
Ensure marketing activities are cost-effective.
Market & Competitor Analysis
Study competitor projects, pricing, offers, locations, and marketing strategies.
Track market trends and customer preferences.
Recommend suitable pricing and promotional strategies to management.
Events & Site Visit Promotion
Plan property expos, customer events, launch events, and site-visit campaigns.
Coordinate promotional activities to increase site visits and bookings.
Performance Reporting
Prepare daily/weekly/monthly marketing reports.
Track leads → calls → site visits → bookings → sales.
Present campaign performance and recommendations to management.
Team Management
Lead and motivate the marketing team.
Set targets and review individual/team performance.
Train team members on lead generation and project communication.
Pay: ₹5,000.00 - ₹56,703.21 per month
Benefits:
- Flexible schedule
- Internet reimbursement
Work Location: In person
