Job Description: Social Media Manager
Position: Social Media Manager
Experience: 4–5 Years
Location: Lucknow (Preferred)
Employment Type: Full-Time
About the Role
We are looking for a creative and results-driven Social Media Manager with 4–5 years of experience to lead our brand's digital presence across all major social media platforms. The ideal candidate should have expertise in content planning, social media management, video editing, and trend analysis to create engaging campaigns that drive brand awareness and audience engagement.
Key Responsibilities
- Manage and oversee all social media platforms, including Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and other relevant channels.
- Plan, schedule, and publish content consistently according to the content calendar.
- Create and execute social media strategies to increase brand visibility, engagement, and followers.
- Coordinate with the design and content teams to develop high-quality creatives, reels, videos, and posts.
- Monitor social media performance, analyze insights, and prepare monthly performance reports.
- Stay updated with the latest social media trends, platform updates, and viral content formats.
- Develop creative ideas for reels, short-form videos, and interactive campaigns.
- Engage with the online community by responding to comments, messages, and customer queries in a timely manner.
- Collaborate with influencers, agencies, and internal teams for campaign execution.
- Ensure brand consistency across all digital communication channels.
Required Skills & Qualifications
- 4–5 years of proven experience in Social Media Management.
- Strong understanding of all major social media platforms and their algorithms.
- Proficiency in social media scheduling and analytics tools.
- Hands-on experience with video editing tools such as Adobe Premiere Pro, CapCut, Final Cut Pro, or similar software.
- Basic knowledge of graphic design tools like Canva or Adobe Photoshop is an added advantage.
- Strong copywriting and content planning skills.
- Excellent communication, creativity, and organizational abilities.
- Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.
- Strong analytical mindset with the ability to interpret performance metrics and optimize campaigns.
Preferred Candidate
- Based in or willing to relocate to Lucknow.
- Passionate about digital marketing, content creation, and emerging social media trends.
- Self-motivated, proactive, and capable of taking ownership of social media growth initiatives.
Pay: ₹30,000.00 - ₹45,000.00 per month
Work Location: In person
