Role Description:
This is a full-time, on-site role based in Coimbatore for a Digital Marketing Executive. The Digital Marketing Executive will plan and execute marketing campaigns across digital channels, including social media, email, and web platforms, to increase brand awareness and engagement. The role involves creating and managing online content, optimizing campaigns based on performance data, and monitoring web analytics to improve reach and conversion. The person in this role will collaborate with internal teams to align messaging, maintain a consistent brand voice, and support lead generation and customer acquisition efforts. Additional responsibilities include staying updated on digital marketing trends and recommending new tactics and tools to enhance results.
Qualifications:
- Candidates should possess strong Marketing and Social Media Marketing skills.
- Candidates should possess effective Communication skills for internal collaboration and external messaging.
- Candidates should possess Web Content Writing skills to create clear, engaging, and brand-aligned content.
- Candidates should possess Web Analytics skills to track, analyze, and optimize campaign performance.
- Knowledge of SEO/SEM, email marketing tools, and basic design tools (e.g., Canva, Adobe tools) is beneficial.
- Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred.
- Ability to work on-site in Coimbatore, manage multiple projects, and meet deadlines in a fast-paced environment.
- Open for both Freshers and Experienced
Pay: From ₹11,500.00 per month
Benefits:
- Commuter assistance
- Food provided
Work Location: In person
