Head of Sales – Construction Equipment
Company: Powertech Equipment Pvt. Ltd.
Department: Sales
Location: South Gujarat, Gujarat
Industry: Construction & Infrastructure Equipment
Experience: 8–15 years
Employment Type: Full-time
Reporting To: Managing Director
Job Summary
Powertech Equipment Pvt. Ltd. is looking for an experienced Head of Sales to lead its sales function across South Gujarat.
The role will be responsible for achieving sales and revenue targets, developing new customers and markets, leading the sales team, managing key customer relationships, strengthening market presence, and ensuring effective collections.
The candidate should have strong experience in construction equipment, heavy equipment, industrial equipment, automotive, or capital goods, along with a strong understanding of field sales and the Gujarat market.
Key ResponsibilitiesSales & Business Development
- Develop and execute annual, quarterly, and monthly sales plans.
- Achieve sales, revenue, profitability, and collection targets.
- Develop new customers, markets, territories, and business opportunities across South Gujarat.
- Generate and convert leads through market visits, customer references, contractors, project companies, and channel partners.
- Develop relationships with institutional, corporate, infrastructure, construction, RMC, road, mining, and industrial customers.
- Identify upcoming construction and infrastructure projects and develop business opportunities.
- Monitor competitor products, pricing, and market activities.
Sales Team Leadership
- Lead, guide, and motivate the sales team.
- Set individual targets and monitor salesperson-wise performance.
- Conduct regular sales review meetings.
- Monitor enquiries, customer visits, quotations, demonstrations, follow-ups, and order pipelines.
- Ensure timely follow-up and conversion of qualified enquiries.
- Coach the team on product knowledge, customer applications, competitor products, and sales techniques.
- Identify performance gaps and take appropriate corrective action.
Customer & Market Development
- Build and maintain strong relationships with key customers and major accounts.
- Personally manage important and high-value customer relationships.
- Accompany the sales team for important customer meetings and negotiations when required.
- Understand customer requirements and recommend suitable equipment based on application.
- Maintain regular market feedback and communicate opportunities and challenges to management.
Product & Application Knowledge
The candidate should have a good understanding of construction equipment and their applications, including:
- Backhoe Loaders
- Excavators
- Wheel Loaders
- Motor Graders
- Self-Loading Concrete Mixers
- Concrete Equipment
- Other construction equipment handled by the company
The candidate should be able to position products based on customer requirements, application, performance, and overall value, rather than competing only on price.
Pricing & Commercial Management
- Review and negotiate customer quotations and commercial terms within company guidelines.
- Monitor competitor pricing and market conditions.
- Coordinate with management, finance, and OEMs on special commercial requirements.
- Ensure proper documentation before order confirmation.
- Maintain a balance between sales growth, profitability, and commercial discipline.
Collections & Receivables
- Monitor customer outstanding and ensure timely collections.
- Coordinate with the finance/accounts team for payment follow-ups.
- Review overdue accounts and take appropriate corrective action.
- Ensure sales are supported by appropriate credit and payment terms as per company policy.
Sales Pipeline & Reporting
- Maintain and review the complete sales pipeline from lead generation to order closure and payment.
- Review sales pipeline and conversion opportunities regularly.
- Prepare accurate sales forecasts for management.
- Analyse lost orders and identify corrective actions.
- Monitor territory-wise, product-wise, and salesperson-wise performance.
- Submit regular sales, pipeline, collection, and market reports to the Managing Director.
Required Qualifications & Experience
- Graduate degree in Business Administration, Marketing, Engineering, or a related field.
- MBA in Sales/Marketing will be an advantage.
- 8–15 years of relevant sales experience.
- Minimum 3–5 years of experience in a sales management or leadership role.
- Experience in construction equipment, heavy equipment, industrial equipment, automotive, or capital goods is preferred.
- Strong knowledge of the Gujarat construction and equipment market will be an advantage.
Required Skills
- Sales leadership and team management
- Business development and market expansion
- Customer relationship management
- Sales planning and forecasting
- Negotiation and commercial skills
- Market and competitor analysis
- Collection and receivable management
- Strong communication and presentation skills
- Analytical and reporting skills
- Strong field-sales orientation
- Ability to work with sales targets and business goals
- Good knowledge of MS Excel, CRM, and sales reporting systems
- Ability to understand equipment applications and customer requirements
What We Are Looking For
We are looking for a field-oriented sales leader who can take ownership of business growth, build a high-performing sales team, develop strong customer relationships, and expand Powertech's presence across South Gujarat.
The ideal candidate should be capable of managing people, customers, sales, market development, commercial negotiations, collections, OEM coordination, and sales strategy.
Key Performance Areas
Performance will be evaluated based on:
- Sales and revenue target achievement
- Business and market growth
- New customer acquisition
- Sales pipeline and conversion
- Team productivity
- Gross margin and profitability
- Collection performance
- Customer development and retention
- Forecast accuracy
- Territory and product-wise performance
If you have strong leadership experience in construction equipment or related capital goods and are looking for an opportunity to lead sales growth across South Gujarat, we would like to hear from you.
Pay: ₹80,000.00 - ₹90,000.00 per month
Work Location: In person
