Key Responsibilities
- Plan and execute digital marketing campaigns across Google, Meta, LinkedIn, and other platforms.
- Manage SEO, SEM, social media, email marketing, and content marketing activities.
- Create and optimize ad campaigns for lead generation and brand awareness.
- Monitor website traffic, campaign performance, and conversion metrics.
- Coordinate with design and content teams for creatives and marketing materials.
- Generate performance reports using Google Analytics, Ads Manager, and Excel.
- Update website content and ensure basic SEO best practices.
Required Skills
- Hands-on experience with Google Ads and Meta Ads Manager.
- Knowledge of SEO, keyword research, and campaign optimization.
- Proficiency in MS Excel and Google Analytics.
- Strong communication, analytical, and problem-solving skills.
- Ability to manage multiple campaigns and meet deadlines.
Preferred Skills
- Experience with LinkedIn Ads, email marketing tools, or marketing automation platforms.
- Basic graphic design skills (Canva/Photoshop).
- Knowledge of WordPress or Shopify.
Qualification
Bachelor’s degree in Marketing, Business Administration, Commerce, or a related field. Certification in Digital Marketing is an added advantage.
KPIs
Lead generation, campaign ROI, website traffic growth, conversion rate, engagement rate, cost per lead (CPL), and SEO ranking improvement.
Pay: ₹8,000.00 - ₹20,000.00 per month
Benefits:
Work Location: In person