Assistant Manager – SEO
Company: The Marcom Avenue
Location: Gurgaon
Experience: 4–7 Years
Employment Type: Full-Time
About The Role
We are looking for a results-driven Assistant Manager – SEO to lead and execute SEO strategies that improve organic visibility, search rankings, website traffic, and overall digital performance for our clients.
The ideal candidate should have strong hands-on experience in technical SEO, on-page and off-page SEO, keyword research, content optimization, and SEO analytics, along with the ability to work closely with content, social media, and performance marketing teams.
Key Responsibilities :
- Develop and execute comprehensive SEO strategies aligned with client business objectives.
- Conduct detailed keyword research, competitor analysis, and search intent analysis.
- Plan and implement on-page SEO, including meta titles, descriptions, headings, internal linking, content optimization, and URL structure.
- Identify and resolve technical SEO issues related to crawling, indexing, site architecture, page speed, redirects, canonicalization, and structured data.
- Develop and execute effective off-page SEO and link-building strategies.
- Work closely with content teams to create SEO-friendly and search-intent-driven content.
- Monitor keyword rankings, organic traffic, conversions, and other SEO KPIs.
- Use tools such as Google Search Console, Google Analytics 4, SEMrush, Ahrefs, Screaming Frog, and other SEO platforms.
- Conduct regular SEO audits and recommend actionable improvements.
- Analyze competitors and identify new opportunities for organic growth.
- Prepare and present SEO performance reports with insights, trends, and recommendations.
- Stay updated with Google algorithm updates, SEO trends, AI search developments, and industry best practices.
- Coordinate with developers, content writers, designers, and other digital marketing teams to implement SEO recommendations.
- Manage multiple client accounts and ensure timely delivery of SEO activities.
Requirements :
- Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field.
- 4–7 years of hands-on SEO experience, preferably in a digital marketing or agency environment.
- Strong understanding of technical, on-page, and off-page SEO.
- Proficiency in Google Search Console and Google Analytics 4.
- Experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, Moz, or similar platforms.
- Strong understanding of keyword research, competitor analysis, link building, content optimization, and SEO analytics.
- Good analytical and problem-solving skills.
- Strong communication and project-management abilities.
- Ability to manage multiple projects and work in a fast-paced agency environment.
Key Skills
SEO Strategy | Technical SEO | On-Page SEO | Off-Page SEO | Keyword Research | Competitor Analysis | Link Building | Content SEO | Google Search Console | GA4 | SEMrush | Ahrefs | Screaming Frog | SEO Audits | Analytics & Reporting
Location: Gurgaon
Pay: ₹70,000.00 - ₹90,000.00 per month
Work Location: In person
