Social Media Strategist
Job Title: Social Media Strategist
Job Type: Full-time
Location: Mira road
Job Summary
We are seeking a creative, data-driven Social Media Strategist to lead the planning, execution, and optimization of our social media presence. The ideal candidate is passionate about digital marketing, understands platform trends, and can develop content strategies that grow brand awareness, engage audiences, and drive measurable business results.
Responsibilities
- Develop and execute social media strategies aligned with business and marketing goals.
- Create and manage content calendars across platforms including Instagram, Facebook, LinkedIn, TikTok, X, and YouTube.
- Collaborate with designers, video editors, and content creators to produce engaging content.
- Monitor trends, viral content, and platform updates to keep content fresh and relevant.
- Manage community engagement by responding to comments and messages in a timely manner.
- Plan and oversee organic and paid social media campaigns.
- Track key performance metrics and prepare monthly reports with actionable insights.
- Conduct competitor analysis and identify opportunities to improve social performance.
- Work closely with marketing and sales teams to support product launches and campaigns.
Requirements
- 2+ years of experience in social media marketing or digital marketing.
- Strong understanding of major social media platforms and their best practices.
- Experience using scheduling and analytics tools such as Meta Business Suite, Hootsuite, Buffer, or Sprout Social.
- Excellent copywriting and communication skills.
- Knowledge of content strategy, audience growth, and social media analytics.
- Ability to interpret performance data and optimize campaigns.
- Strong organizational and project management skills.
- Bachelor's degree in Marketing, Communications, Business, or a related field (preferred).
Preferred Qualifications
- Experience running paid social advertising campaigns.
- Basic knowledge of graphic design tools such as Canva or Adobe Creative Suite.
- Familiarity with influencer marketing and creator partnerships.
- Experience with Google Analytics and SEO fundamentals.
- Portfolio or examples of successful social media campaigns.
Benefits
- Competitive salary
- Paid time off
- Professional development opportunities
- Flexible work environment (if applicable)
- Collaborative and creative team culture
How to Apply
Please submit your resume on email.
Work Location: In person
