Job Title:
Company: BL Agro
Location: Lucknow, India
About BL Agro:
BL Agro Industries Ltd. is a leading FMCG organization known for its flagship mustard oil brand Bail Kolhu, built on a strong commitment to quality, purity, and natural goodness. With a technologically advanced and fully automated manufacturing setup, the company ensures stringent quality control across all stages of production. Over the years, BL Agro has diversified its portfolio beyond edible oils to include atta, pulses, rice, ready-to-cook products, and dry fruits, establishing a strong presence in the Indian food market.
As a hiring and training partner to a leading FMCG brand, we are seeking Business Development Executives to support national expansion by identifying and onboarding distributors across multiple regions in India. The role focuses on business development, distributor acquisition, and relationship management, providing candidates with practical exposure to FMCG sales and distribution operations.
Key Responsibilities:
1. Full-time Business Development Executive role in the FMCG sector focused on driving product sales and market expansion.
2. Identify new business opportunities and expand distribution coverage.
3. Build and maintain strong relationships with distributors, wholesalers, and retailers.
4. Conduct regular market visits to monitor competitor activities, product performance, and shelf visibility.
5. Execute trade promotions, merchandising activities, and in-store branding initiatives.
6. Negotiate pricing, credit terms, and promotional deals with channel partners.
7. Prepare and present daily/weekly sales reports and market feedback.
8. Coordinate with supply chain and logistics teams to ensure timely product availability.
9. Work closely with the marketing team to implement brand strategies in the field.
10.Ensure compliance with company policies, financial guidelines, and sales processes.
Key Skills & Competencies:
Strong negotiation and communication skills
Good understanding of FMCG distribution channels
Ability to build long-term customer relationships
Excellent presentation and reporting skills
Target-driven and self-motivated
Strong analytical and problem-solving abilities
Proficiency in MS Excel, CRM tools, and sales tracking software
Qualifications:
Bachelor’s degree in Business, Marketing, or a related field is preferred
0–5 years of experience in FMCG sales (territory sales, distributor management, or retail sales is preferred)
Valid driving license (if field-based role)
Sales volume & value achievements
Market coverage & new outlet additions
Distributor ROI & stock health
Execution of trade promotions
In-store visibility & merchandising quality
Job Types: Full-time, Permanent
Education:
Experience:
- Account management: 1 year (Preferred)
- Sales: 10 years (Preferred)
- total work: 5 years (Required)
- Management: 5 years (Required)
Work Location: In person
