Marketing Executive – FMCG Products
We are looking for a dynamic and result-oriented Marketing Executive to promote FMCG products, increase brand awareness, drive sales growth, and build strong relationships with distributors, retailers, and customers.
- Develop and execute marketing strategies to increase product visibility and sales.
- Plan and implement promotional campaigns, trade marketing, and brand activation activities.
- Coordinate product launches and marketing events.
- Conduct market research and competitor analysis to identify growth opportunities.
- Manage branding, packaging, and promotional materials.
- Support sales teams with marketing initiatives and promotional activities.
- Build and maintain relationships with distributors, retailers, and channel partners.
- Monitor campaign performance and prepare marketing reports.
- Coordinate digital marketing activities across social media, Google, and e-commerce platforms.
- Manage budgets and ensure effective utilization of marketing resources.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2–5 years of experience in FMCG marketing or brand management.
- Strong communication, presentation, and negotiation skills.
- Knowledge of trade marketing, branding, and consumer behavior.
- Proficiency in MS Office and digital marketing tools.
- Willingness to travel for market visits and promotional activities.
Key Skills:
- Brand Management
- Trade Marketing
- Product Marketing
- Market Research
- Digital Marketing
- Campaign Management
- Distributor & Dealer Management
- Sales Promotion
- Consumer Insights
- Strategic Planning
- Communication & Negotiation
- Team Coordination
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person