Position: Business Development Associate (BDA) - Demand
Location: Gurugram/Noida/Ghaziabad
Working Days: 6 days/week
Experience Required: 2-5 Years
We are hiring a Business Development Associate (Demand) to manage buyer-side engagement through structured calling and coordination. The role involves interacting with potential buyers, understanding their requirements, pitching suitable properties, and coordinating site visits with the ground sales team. Buyer leads will be provided by internal teams and Channel Partners (CPs).
- Make outbound calls to potential buyers from internal and CP-generated leads.
- Understand buyer requirements including budget, location, configuration, and purchase timeline.
- Pitch relevant properties aligned with buyer needs and preferences.
- Conduct regular follow-ups to nurture leads and improve conversion.
- Coordinate and schedule site visits with the ground team.
- Ensure smooth handover of qualified buyers to the field sales team for closure.
- Maintain accurate lead tracking and updates in CRM systems.
- Achieve assigned demand-side conversion and engagement targets.
- 2–5 years of experience in calling-based sales or customer engagement roles.
- Prior exposure to real estate, interior design, renting, or allied industries.
- Strong verbal communication skills with a polished and professional calling approach.
- Ability to understand customer needs and pitch solutions effectively.
- Comfortable working in a target-driven, fast-paced environment.
- Experience working with CRM tools and lead management systems.
- Familiarity with real estate buyer journeys and site-visit coordination.
