We are looking for a results-oriented PPC Executive to join our team. The ideal candidate should have experience in planning, managing, and optimizing pay-per-click (PPC) campaigns across Google Ads and Meta Ads to generate quality leads and maximize return on investment (ROI).
Key Responsibilities:
- Create, manage, and optimize PPC campaigns on Google Ads and Meta Ads.
- Conduct keyword research, audience targeting, and competitor analysis.
- Monitor campaign performance and optimize bids, budgets, and ad creatives.
- Track conversions using Google Analytics (GA4), Google Tag Manager (GTM), and Meta Pixel.
- Perform A/B testing to improve click-through rates (CTR) and conversion rates.
- Analyze campaign performance and prepare regular reports with actionable insights.
- Collaborate with the design and content teams to create high-converting landing pages and ad creatives.
- Stay updated with the latest PPC trends, tools, and best practices.
Requirements:
- 1–3 years of experience in PPC campaign management.
- Strong knowledge of Google Ads, Meta Ads Manager, Google Analytics (GA4), and Google Tag Manager (GTM).
- Experience with keyword research, bid management, and conversion tracking.
- Excellent analytical, communication, and problem-solving skills.
- Ability to manage multiple campaigns and meet performance goals.
Job Type: Full-time
Experience: 1–3 Years (Freshers with relevant PPC certifications and practical experience may also apply)
Location: In-office
Pay: ₹12,000.00 - ₹25,000.00 per month
Work Location: In person
