Location: Vazhakkala, Kakkanad
Company Overview: Visit in www.ictglobaltech.com
Job Type: Full-time
Experience: 1–4 years
Job Summary:
We are seeking a skilled and performance-driven Digital Marketing Executive to manage and optimize advertising campaigns across Facebook, Instagram and other social media platforms. The ideal candidate should have hands-on experience in running high-budget campaigns, generating quality leads, and improving ROI through strategic planning and execution.
Key Responsibilities:
- Plan, create, and manage paid advertising campaigns on Facebook and Instagram.
- Monitor campaign performance and optimize for leads, conversions, and ROI.
- Conduct audience research and targeting to improve campaign effectiveness.
- Perform A/B testing on creatives, copy, and targeting strategies.
- Analyze campaign data and generate performance reports.
- Collaborate with the creative team for ad copies, visuals, and landing pages.
- Stay updated with the latest trends, tools, and updates in Meta advertising.
- Manage ad budgets efficiently to maximize performance.
Requirements:
- 1–4 years of experience in Meta Ads (Facebook & Instagram Ads).
- Good communication skills in English.
- Proven experience in handling lead generation and conversion campaigns.
- Strong understanding of Ads Manager, Pixel setup, and conversion tracking.
- Experience in handling high-budget campaigns is preferred.
- Analytical mindset with the ability to interpret data and make decisions.
- Ability to work in a fast-paced, target-driven environment.
Preferred Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Experience in digital marketing agencies or client handling.
- Familiarity with tools like Google Analytics is an added advantage.
Pay: ₹15,000.00 - ₹26,000.00 per month
Benefits:
- Health insurance
- Internet reimbursement
- Leave encashment
- Paid time off
Ability to commute/relocate:
- Kakkanad, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- Meta: 1 year (Required)
- High budget digital marketing campaigns: 1 year (Required)
Language:
Work Location: In person
