About the Role
Wowels is seeking an experienced and results-driven Digital Marketing Team Lead to lead our digital marketing execution team. The ideal candidate will have strong leadership abilities, expertise in digital marketing strategies, and a proven track record in lead generation, campaign management, and team coordination.
Key Responsibilities
* Coordinate team activities, monitor performance, and ensure timely delivery of marketing initiatives.Foster a collaborative and high-performance work environment.
* Develop and implement comprehensive digital marketing strategies aligned with business objectives.
* Identify growth opportunities and optimize campaigns for maximum ROI.
* Plan, execute, monitor, and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital platforms.
* Manage campaign budgets and ensure effective utilization of marketing resources.
* Implement on-page and off-page SEO strategies.
* Track, analyze, and report campaign performance using Google Analytics and other marketing tools.
* Manage and grow social media presence across Facebook, Instagram, LinkedIn, and other platforms.
* Create and supervise the development of marketing creatives, banners, advertisements, and promotional materials.
Qualifications
* Experience
* 3–5 years of experience in Digital Marketing.
* Minimum 2 years of experience in a Team Lead or Managerial role.
Technical Skills
Strong expertise in:
* Google Analytics
* Google Ads
* SEO & SEM
* Social Media Marketing
* Email Marketing
* Marketing Automation Tools
* Meta Ads Manager
* LinkedIn Campaign Manager
Education
* Bachelor's degree in Marketing, Communications, Business Administration, or a related field preferred.
Pay: Up to ₹25,000.00 per month
Work Location: In person