We are looking for a Digital Marketing trainer to plan, execute and optimize our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities
- Developing and delivering training programs on Digital Marketing.
- Conducting training sessions
- Assessing trainees' progress
- Keeping up-to-date with the latest digital marketing trends
- Collaborating with other trainers to provide better training materials and support to students
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Design, build and maintain our social media presence
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Utilize available analytics tools to measure and track customer engagement.
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Requirements and skills
- 1 years of experience as Digital Marketing Trainer or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
Knowledge in Designing software like Photoshop, Illustrator, InDesign etc, will boost your possibility to be selected.
Job Types: Regular / Permanent, Full-time
Pay: ₹15,500.00 - ₹22,500.00 per month
Benefits:
- Health insurance
- Leave encashment
Ability to commute/relocate:
- Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- Digital marketing: 1 year (Preferred)
Language:
Work Location: In person
