Key Responsibilities:
1. Search Engine Optimization
- Conduct keyword research related to automobiles, vehicles, spare parts, dealerships, services, and industry trends.
- Optimize website content, meta titles, meta descriptions, headings, and URLs.
- Improve organic search rankings for target keywords.
- Monitor website performance and SEO health.
2. Content Strategy
- Create and optimize blogs, landing pages, vehicle descriptions, service pages, and FAQs.
- Coordinate with content writers and designers to develop SEO-friendly content.
- Ensure content aligns with customer search intent.
3. Technical SEO
- Perform website audits and identify technical issues.
- Improve website speed, mobile responsiveness, and user experience.
- Monitor indexing, crawling, and sitemap performance.
- Implement schema markup for vehicles, dealerships, reviews, and services.
4. Local SEO
- Optimize Google Business Profiles for dealerships and service centers.
- Manage local citations and directory listings.
- Improve visibility in local search results and Google Maps.
5. Link Building
- Develop and execute backlink acquisition strategies.
- Build relationships with automotive blogs, industry websites, and media platforms.
- Monitor backlink quality and domain authority.
6. Analytics & Reporting
- Track SEO performance using tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
- Prepare monthly SEO reports and performance dashboards.
- Analyze traffic, rankings, conversions, and lead generation metrics.
7. Competitor Analysis
- Monitor competitor websites and SEO strategies.
- Identify opportunities to improve rankings and market visibility.
- Track industry trends and algorithm updates.
Pay: ₹15,000.00 - ₹35,000.00 per month
Work Location: In person
