Key Responsibilities
- Plan, create, and manage Google Ads campaigns across Search, Display, YouTube, Performance Max, and remarketing.
- Conduct keyword research, competitor analysis, and audience targeting.
- Optimize campaigns for leads, conversions, ROI, and cost efficiency.
- Manage campaign budgets, bidding strategies, ad copies, extensions, and landing-page performance.
- Monitor campaign performance and identify opportunities for improvement.
- Set up and track conversions using Google Analytics 4, Google Tag Manager, and Google Ads.
- Prepare regular performance reports with actionable insights.
- Conduct A/B testing of ads, keywords, audiences, and landing pages.
- Stay updated with Google Ads policies, features, and industry trends.
Requirements
- 2–5 years of hands-on experience in Google Ads/PPC.
- Strong knowledge of Search, Display, YouTube, and Performance Max campaigns.
- Experience with GA4, Google Tag Manager, and conversion tracking.
- Strong analytical and data-driven approach.
- Good understanding of CPL, CPA, CTR, CPC, ROAS, and conversion optimization.
- Google Ads certification will be an advantage.
- Excellent communication and reporting skills.
Interested Candidates can share their CV at [email protected] or contact at 8866778004
Pay: ₹600,000.00 - ₹800,000.00 per year
Work Location: In person
