Key Responsibilities:
- Keyword research & competitor analysis.
- Optimise titles, descriptions, and metadata.
- Create keyword-rich content for app listings.
- Work on PPC campaigns (Apple Search Ads, Google App Campaigns).
- Track metrics: downloads, conversion rates, retention.
- Understand ranking algorithms & store compliance policies.
- Stay updated with app store guidelines.
- Collaborate with devs, designers & marketers.
Requirements:
- ASO tools (App Tweak, Sensor Tower, Mobile Action)
- SEO knowledge for app stores 3. App analytics (Firebase, App Annie)
- Strong content writing & communication
- Data analysis with actionable insights
- Ad campaign optimization
Pay: ₹25,000.00 - ₹50,000.00 per month
Benefits:
- Leave encashment
- Paid time off
Education:
Experience:
- Performance marketing: 2 years (Required)
Location:
- Surat, Gujarat (Surat) (Required)
Work Location: In person
