Key Responsibilities:
- Identify, source, and coordinate with influencers across Instagram, YouTube, LinkedIn, and other relevant platforms for brand promotion activities.
- Manage end-to-end influencer collaborations, including outreach, communication, content briefing, follow-ups, and campaign execution.
- Negotiate commercial terms and deliverables with influencers to ensure cost-effective partnerships.
- Coordinate with influencers to create product branding videos, reviews, unboxing videos, and promotional content.
- Maintain and update influencer databases, campaign trackers, and performance records in Excel.
- Plan and maintain monthly social media content calendars in coordination with the marketing team.
- Ensure timely posting and execution of influencer and social media campaigns.
- Track campaign performance and prepare reports on influencer engagement, reach, and ROI.
- Build and maintain long-term relationships with influencers, creators, and agencies.
- Stay updated on social media trends, emerging influencers, and competitor activities.
Benefits:
Provident Fund
Leave Encashment
Paid Leaves
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
- Leave encashment
- Paid time off
- Provident Fund
Work Location: In person