Job Title: Digital Marketing Specialist / Executive
Company: Nandi Jewellers
Location: Habsiguda, Hyderabad
Job Type: Full-time
About Us:
Nandi Jewellers is a trusted jewellery brand offering timeless craftsmanship and fine jewellery. We are looking for an ambitious, results-driven Digital Marketer to build our digital presence, drive footfall and online enquiries, and execute high-converting digital campaigns.
Key Responsibilities:
- Online Presence & Local SEO: Manage and optimize our Google Business Profile, website (SEO, UX, mobile responsiveness), and local search visibility to drive showroom visits and online traffic.
- Social Media & Content Management: Plan and execute content calendars across Instagram, Facebook, and YouTube; produce high-quality posts, reels, and stories; actively engage with followers and incoming messages.
- Paid Campaigns & Performance Marketing: Set up, run, and optimize paid ad campaigns on Meta Ads (Facebook/Instagram) and Google Ads to generate high-intent leads, calls, and walk-ins.
- Lead Generation & Conversion: Run lead-generation funnels via landing pages, lead forms, and WhatsApp marketing. Coordinate with the sales team to ensure quick lead follow-ups and conversions.
- Analytics & Reporting: Track key performance indicators (ROAS, CPL, CTR, conversion rates) using Google Analytics, Meta Ads Manager, and Search Console. Provide actionable weekly performance reports.
- Market Trends: Monitor jewellery industry trends, competitor activities, and festive promotional calendars to identify new campaign opportunities.
Required Skills & Qualifications:
- 2–4 years of proven hands-on experience in digital marketing (retail or jewellery/luxury sector experience is a strong plus).
- Expertise in Meta Ads Manager, Google Ads, and local SEO.
- Solid understanding of social media content creation, copywriting, and basic graphic/video editing tools (e.g., Canva, Premiere/CapCut).
- Strong analytical mindset with proficiency in Google Analytics and data-driven optimization.
- Strong communication skills and ability to manage multiple campaign deadlines.
Benefits:
- Competitive salary based on experience
- Performance-based incentives
- Dynamic work environment with high creative ownership
To Apply: Submit your resume and a link/portfolio of past campaigns or social accounts managed.
Pay: ₹30,000.00 - ₹35,000.00 per month
Work Location: In person
